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Instruction In Negotiation From A Child: Choosing The Appropriate Strategy For Your Sales Negotiations.
Have you ever tried to negotiate with a 2 year old?
Were you surprised with their negotiation skills?
Well, my son is now almost 2 and half years old and has suddenly learnt that he has a will - a seriously strong will at that. Typical of children his age, he is far more concerned with getting what he wants than with complying with his mother or father's instructions.
It appears to me that as children we tend to be assertive rather than accommodating in our communication with others. We are only interested in satisfying our own needs and desires rather than accommodating the needs and wants of others around us.
It is only as we mature that we believe the world does not in fact revolve around us and that we have to fit into the world in a responsible and positive way. We learn that we can not only do as we wish but also have to consider the rights, feelings and desires of others.
This made me think about the 5 foundational negotiation strategies and how you can deploy them to underpin the achievement of your negotiation objectives.
1.Competitive negotiation
This is a mode of negotiation that is predominantly assertive and concerned only with your own needs, wants and objectives.
2.Accommodating negotiation
This is a way of negotiation that is predominantly concerned only with the needs, wants and objectives of your counterparts whilst ignoring your own needs. Sales training programmes often teach this negotiation strategy as the most appropriate strategy.
3.Compromising negotiation
Probably the most universally known of all negotiation strategies. This is a way of negotiation where you meet your counterpart halfway. You get some of your needs, wants and objectives met and you do the same for your counterparts.
4.Collaborative negotiation
This is a style of negotiation where you attempt to satisfy all of the needs, wants and targets of your counterparts and they do the same for you.
5.Avoiding negotiation
This is a mode of interaction where you do not regard negotiation as the best way to reach your targets.
The key factors which will determine which of the above strategies should be in your negotiations is to answer the following three questions:
a.What is the Importance of an ongoing relationship to you?
If the relationship is important, then you will not be able to be only competitive, you will have to at least compromise with your counterpart. If you do not address the requirements of your counterparts, then it is unlikely that a meaningful relationship will develop.
b.How many alternatives are available to you?
If you have many alternatives at your disposal, you can afford to be more competitive. Conversely, if you have only one option, then you will be forced to be more accommodating.
c.How much time do you have available?
If you have time on your side, then you can certainly be more competitive. The less time you have, the more accommodating you will have to be.
As you can see, it is important to ask yourself these 3 questions before you start negotiating so that you can select the strategy best suited to the situation at hand rather than just pursuing a negotiation strategy based only on your preference.
It is also important to remember that you should be flexible in your approach. You may want to change your approach as new information becomes available during your negotiations.
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